Fairtrade Fortnight 2017: 27 February – 12 March

What is Fairtrade?

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Fairtrade is about better prices, decent working conditions and fair terms of trade for farmers and workers. It’s about supporting the development of thriving farming and worker communities that have more control over their futures and protecting the environment in which they work and live.

When you buy products with the Fairtrade Mark, you support the farmers and workers as they work to improve their lives and their communities. The Mark means that the Fairtrade ingredients in the product have been produced by small-scale farmer organisations or plantations that meet the Fairtrade social, economic and environmental standards. The standards include protection of workers’ rights and environment, payment of the Fairtrade Minimum Price and an additional Fairtrade Premium to invest in business or community projects.

Fairtrade Fortnight 2017

Fairtrade fortnight is a fun-filled highlight of the year when campaigners, businesses, schools and places of worship show their support for the farmers and workers who grow our food in developing countries.

The food on our tables, the tea and coffee in our mugs, all from farmers who toil, sweat and slog. However hard they work to provide the things we depend on, millions of farmers in developing countries aren’t paid what they deserve.

It’s not a new problem. We need to amplify the voices of marginalised producers as much as ever in 2017.

When we come together we can change the way people think about trade and the products on our shelves – the Fairtrade movement is made up of ordinary people doing extraordinary things in their communities for Fairtrade.

Your actions help supporters to make choices that change the lives of farmers and workers.

Join thousands of others across the UK this Fairtrade Fortnight to help our friends, neighbours, colleagues and communities to put Fairtrade in their break and take exploitation out.

Buying Fairtrade

Buying Fairtrade is easy. There are over 4,500 Fairtrade products from coffee and tea to flowers and gold, so when you shop, look for the FAIRTRADE Mark.

Why Soroptimists Support Fairtrade Fortnight

Over the next five years, the Fairtrade Foundation will push for ever-greater impact, seeking out new ways of bringing the benefits of trade to marginalised farmers and workers. The United Nations Sustainable Development Goals (SDGs) span from ensuring sustainable patterns of consumption and production through to reducing inequality within and among countries, and even touch on combating climate change.

As Soroptimists, many of our projects and actions directly support the principles of Fairtrade and as such they begin to address the SDGs. By supporting Fairtrade we strive to ensure the economic, social, and environmental sustainability of farmers and workers in the developing world and to make them less reliant on aid.

Fairtrade can make a lasting, positive difference to the lives of those at the other end of the supply chain.

The centremost goal of the SDGs is and always will be ending poverty; the goals are fully interlinked and interdependent. You cannot have a sustainable economy with no proper education system. You cannot have a sustainable jobs market with unwell people. By supporting Fairtrade Soroptimists can help to create conditions where everyone around the world earns a fair, living wage no matter who they are so that they can benefit fully from the fruits of their labour.

Reasons to Support Fairtrade


  • Means fair pay and working conditions for farmers and producers with products that are made in safe and healthy working conditions, where farmers and producers receive a fair price and have a voice in how their workplace is run.
  • Is better for the environment, it supports sustainable practices that minimize our environmental footprint.
  • Means high quality goods where artisans take pride in their work, crafts are often handmade, which translates into closer attention to detail and in the end higher-quality products.
  • Means better tasting food where farmers are involved and part of the entire production process, where crops are grown and harvested in smaller quantities and as a result food is fresher and tastier.
  • Is safe and actively promotes integrated farm management systems that improve soil fertility and preserve valuable ecosystems, and limit the use of harmful agrochemicals that present dangers to farmers’ health. That means food that’s safer for you and for the people who grow it.
  • Supports communities by working through cooperative structures, Fairtrade artisans and small farmers are able to invest earnings in their communities helping to improve housing, healthcare, and schools.
  • Means trade farmers can count on it – it’s committed to strengthening direct partnerships between buyers and producers. These partnerships provide an avenue for buyers to purchase quality products from people they trust, and offer a sustainable and reliable way for farmers, artisans and their families to improve their livelihood.
  • Connects you with other cultures with products that are unique to the places they come from and the people who make them. Farmers and artisans are involved in the entire process, products reflect the people and cultures they come from.
  • Means sustainable local economies where farmers and artisans control their own future, they can build their own businesses, rather than working for a middle man, and the profits stay in their communities and go back into their businesses.
  • Means what you buy matters, choosing Fairtrade products means you are not only accessing high quality products and you are making a difference in the lives of the people who grow the food you eat and the goods you use.

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