Congratulations to Region Clubs
This year our Region clubs again supported this campaign #OrangeTheWorld #16DaysOfActivism against gender based violence.
Congratulations South Caernarfonshire
For an excellent Social Media Campaign ‘She Only…” posted each day from 25th November, the International Day for Elimination of Violence against Women, to 10th December, Human Rights Day- to mark #16DaysOfActivism, #OrangeTheWorld.
There has been much acclaim on Face book – Club, Region, Federation and world wide for this innovative, interesting, sometimes poignant, and emotive campaign.
The Region Communications team asked the club WHY and HOW they achieved this
SI South Caernarfonshire members says: “Following our successful “orange stone campaign “ in 2021 a Programme Action sub committee set about planning for 2022
We decided to use orange shoes based on thoughts about the impact of piles of shoes in the holocaust and a campaign in Italy where shoes were nailed to a wall to represent murdered women
We rapidly decided we could not waste wearable shoes
As the theme was femicide we thought of photos in situations where women are more vulnerable to very serious domestic abuse eg going out without him to her sisters hen do
We thought the last one day 16 should be a woman driven to suicide
We took quite a lot of photos and rapidly realised the empty shoes had to be prominent and the photos were more effective in black and white
Luckily we had a member’s relative who could add the orange slogans and “colour the shoes orange”
Some scenes just did not work but eventually we settled on the 16 we used”
A Fabulous Campaign #Soroptimist South Caernarfonshire – Congratulations